Watch the video at the end of this article.
Introduction
BOERNE, Texas (July 11, 2025) — Country music icon George Strait has just announced a special benefit gala and concert titled “Strait to the Heart”, aimed at helping families and communities devastated by the recent catastrophic floods that swept through Texas Hill Country over the Fourth of July weekend.
💔 The Impact of the Floods:
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Torrential rain pounded the region for nearly three days, triggering massive flash floods across Hill Country — with over 120 confirmed deaths and approximately 170 people still missing.
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The disaster is being called one of the deadliest floods in modern Texas history, drawing comparisons to the Big Thompson flood of 1976.
About the “Strait to the Heart” Event:
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Date: July 27, 2025
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Location: Estancia at Thunder Valley, Boerne, Texas
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Format: An intimate fundraising gala and concert with a limited audience of 1,000 guests.
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Ticket price: Starting at $1,000 per person, with complimentary admission for first responders and local emergency personnel.
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Organizer: George Strait and philanthropist Tom Cusick, under their longtime charitable initiative Vaqueros del Mar.
Featured Performers:
The event will feature an all-star lineup, including:
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William Beckmann
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Hudson Westbrook
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Jamey Johnson
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Ray Benson (Asleep at the Wheel)
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Wade Bowen
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Dean Dillon
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Riley Green
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Randy Houser
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Kyle Park
A Message from George Strait:
“The devastation in our community is heartbreaking. This event is about real help, right now — for those who lost homes, loved ones, and everything in between. It’s also about honoring the men and women who’ve worked tirelessly to rescue others and bring hope,” George said.
Tom Cusick, his longtime partner in charitable work, added:
“Recovery will take time. But urgent needs don’t wait. Together, with the heart of Texas and the support of this nation, we can rise again.”
How to Help or Attend:
All proceeds from the event will go directly to the Vaqueros del Mar Texas Flood Relief Fund, a certified 501(c)(3) foundation. The fund will distribute support directly to families, local emergency responders, and long-term community recovery efforts.
To purchase tickets, reserve a table, or donate:
Contact the team at Vaquerosdm@gmail.com.
Why It Matters:
“Strait to the Heart” is more than a concert — it’s a message of unity, compassion, and action. As a native son of Texas Hill Country, George Strait is using his voice and platform to bring real relief to those hurting most. His commitment, along with the help of fellow artists and donors, could make a life-changing difference in the days and months ahead.